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${product.leader} ${product.biline} The reinvented toothpaste that makes you smile while saving waste.
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Bite's ingredients are all-natural. Our bottles are glass. Our refills are sent in compostable pouches. We do not use plastic.
The Perfect Blend
With nutmeg, cinnamon, ginger, clove, and a hint of sweet orange, it might just be better than your favorite latte.
Kick The Tube.
Years of design and research have gone into our making our freshly-pressed Bits. All to give you a more natural, healthier smile.
Our Ingredients
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Allergen info:
Made from coconut oil
Important:
Only in our Mint Charcoal
What's inside
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What's not inside
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Say goodbye to
brush time
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No mess, no stress
Berry Twist Bits are the first stress-free, mess-free way for kids to brush their teeth. They’re perfectly portioned and ready to bite, making sticky toothpaste messes a thing of the past.
Just good clean fun
Made with all-natural ingredients our Berry Twist flavored toothpaste bits are gentle, non-toxic, and fluoride free.
Our Ingredients
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Allergen info:
Made from coconut oil
Important:
Only in our Mint Charcoal
What's inside
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What's not inside
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How to
Easy as bite, brush, smile, repeat
- Bite down on your Bit
- Brush with a wet toothbrush
- Smile and watch it foam up like magic
- Repeat twice a day, every day
Safety First
Berry Twist Bits are fluoride free and though we don't recommend it, they are safe to swallow. Use as directed. Important: Since our Bits are small chewable tablets, they can be a choking hazard to little ones under 3. Is your child under 3? Head to our FAQ for more
How to
Easy as bite, brush, smile, repeat
- Bite down on your Bit
- Brush with a wet toothbrush
- Smile and watch it foam up like magic
- Repeat twice a day, every day
Subscription is simple.
Your first batch will arrive in a cool refillable jar. Then you'll receive freshly-pressed refill packs every 4 months.
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Zero paste,
zero waste
We use the highest quality ingredients on the planet—all while avoiding harsh chemicals.
- Clean ingredients
- Cruelty-free
- No harsh chemicals
The whole package
*with half the packaging
The Toothbrush, reimagined
Here's the thing
Let's talk about bristles
- Fact #1: There is no such thing as a vegan and plastic-free solution for bristles
- Fact #2: "Natural bristles" are typically made from Boar's hair
- Fact #3: Any claims of "plastic-free" bamboo or charcoal bristles are incorrect.
- Fact #4: Our bristles are made with bamboo and charcoal-infused polyester.
🌎❤️
Because it's the earth
We make your daily routine more sustainable with products that are plastic-free, cruelty-free and made with clean ingredients.
All natural | Cruelty-free | Plastic-free
Zero paste,
zero waste
We use the highest quality ingredients on the planet—all while avoiding harsh chemicals.
- Clean ingredients
- Cruelty-free
- No harsh chemicals
How to
Easy as bite, brush, smile, repeat
- Bite down on your Bit
- Brush with a wet toothbrush
- Smile and watch it foam up like magic
- Repeat twice a day, every day
Meet our founder
Lindsay founded Bite on the belief that a healthy smile doesn’t have to come at the expense of our bodies or the planet. Our daily habits add up and together we are making a big difference. Our Toothpaste Bits are just the beginning.
Learn more
One
billion 
toothpaste tubes are thrown out each year
We want to end this plastic waste, give you a healthier smile, and build the world's most sustainable oral care company. These tubes are thrown out every year filled with ingredients like sodium lauryl sulfate, triclosan, artificial dyes and preservatives that are harmful to our health.
(9000+ reviews)
Hey. You make us smile, too!
We believe in oral care products that are better for you, and the planet. Every product we make is thoughtfully formulated to keep you smiling bright.
See more reviewsSustainability
Join us and millions of others on our journey to reduce plastic waste.
Here’s how and why we do it—every
little bit counts.
Scroll for more
We’re different and
it makes a difference.
Here’s how we
happily
avoid plastic
Bottles
We only ever use glass bottles. Why? Unlike plastic, glass is infinitely recyclable, looks great, and breaks down into sand at the end of its life.
Infinitely refillable
Plastic-free
Recyclable glass
Aluminum lids
Envelopes
Instead of plastic poly-mailers, we ship with kraft envelopes padded with post-consumer recycled newspapers. See more
Plastic-free
Recyclable
Compostable
Post-consumer newspaper
Boxes
Our boxes are made of fully recyclable corrugated cardboard and sealed with a
kiss
—or as others call it, paper tape.
Check
it out
Plastic-free
Recyclable
Corrugated cardboard
Paper tape
Refills
We’ll send your refill Bites in 100% home compostable pouches every four months with our subscription. Yep, still no plastic. See more
Plastic-free
Home compostable
Biodegradable
Made from FSC managed forests
Shipping
For a reduced carbon footprint, Bite products are shipped using existing postal routes. It may take a little longer, but on average this will have a smaller carbon footprint than driving to the store to pick up a plastic tube. Read more
Traditional shopping vs. Online shipping
Every Little Bit Counts.
Ending plastic waste, one healthy smile at a time.
Bite started with two questions: Why does toothpaste come in plastic tubes and what exactly are we putting in our bodies when we brush our teeth?
Digging deep.
At the heart of Bite, we want to do better. That means asking ourselves, every day, how we can improve. Whether it’s mindlessly tossing out an empty toothpaste tube or glossing over the ingredients list, small daily actions can shape the future of our planet. By uncovering how we can be better to ourselves and to the earth, we are one step closer to a healthier and plastic-free world.
Shop nowNot ours.
We believe the earth is not ours to keep, but to protect for future generations. We believe that animals are not ours to test on or to use as ingredients. By using only recyclable, biodegradable or compostable materials, we’re able not to add to our already overflowing landfills and polluted oceans — and we’re able to replace products that would otherwise end up there. Sustainability at Bite
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Only the good.
When’s the last time you read the label on your toothpaste? Cheap fillers, harsh chemicals, and artificial dyes and flavors have no place in our daily routines. So we took out the bad and left only the good, and then pressed it all into our small but mighty Bits! Because something you do twice a day, every day, should be made with ingredients that are good for you. More on ingredients
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Allergen info: This is made from coconut oil Important: Only in our Mint CharcoalNone of the bad.
We're proud of what we don't put in our products, and you should feel confident that we have the same conviction in what we serve as what we do in what we put in our own bodies.
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In defense of our bodies and our planet.
More than one billion toothpaste tubes end up in landfills every year. That’s fifty Empire State Buildings — every. Single. Year. So I started to search for a sustainable alternative, and that’s when I learned about all the questionable ingredients that are in commercial toothpaste. I didn’t want those ingredients in my body, but I couldn’t find a brand that was plastic free and used ingredients I could trust. So, I decided to make my own.
Bite was founded on the belief that a brighter smile doesn’t need to come at the expense of our bodies or the environment. Our daily habits matter, and the small changes we make together can add up to something big.
Lindsay McCormick
CEO & Founder
our ingredients
Everything you need, nothing you don't
About our tablets
Naturally whitening
We use only natural ingredients that are known to sparkle your smile
Clean minty taste
Our mint flavoring is custom made for us with clean, natural ingredients
Magically foamy
Our Bits foam perfectly whether you're using an electric toothbrush or manual
No harsh chemicals
No sulfates, parabens, or preservatives. Safe for kids and your body.
Low abrasivity
Our bits a far less abrasive than most commercial toothpaste. Read about RDA value
Cruelty-free
We'll never do animal testing and our bits are 💯vegan
TSA-friendly
No liquids or gels here
Most popular
Most popular
Let’s get your plastic free routine started
Hi there,
I really respect and admire your due diligence in not just talking the talk, but walking the walk when it comes to sustainability. In a time when it’s become a buzz-word, it’s clear you’ve done a lot of research and are intentional with each decision you are making towards that goal.
In that vein, with regards to this article, I encourage you to do more research around bamboo as a “sustainable” fabric option – I have done a fair amount of research, and much of the bamboo fabric that is widely available (rayon from bamboo) is quite toxic to the environment and the people making it due to the process of turning the fibers into thread. Lyocell (Tencel) is emerging as a more eco-friendly alternative, though it is still relatively new and not as readily available as bamboo.
Thank you for sharing all of your knowledge, it inspired me to share my own. That’s the best tool we have to move towards a more sustainable future!